Game startups #
in the form of indie games
I've been involved in a couple of game projects both indie or part of some big corporate strategy. Every time applying startup methodologies (agile/lean/scrum/kanban etc.) was a success but it was a lot different as experience.
Feelings over business value
In the games I was involved I wanted to express a feeling or create something that I wanted to play. For contrast in business startups I want to make something that will have value.
Fun over pain
Everytime I think about the game I think about making it fun and engaging rather than solving some pain. It is a popular believe that if your startup relieves some pain it will be successful, while a game to be successful you just need to make it fun :)
Lore over branding
In games I like to create and expand the lore. It is much more meaningful for your game to have an immersive universe (also called lore) and most of the time branding will not do the trick. The game can be with an awful logo, website, branding yet it can still sell well if it has a good lore and gameplay
Players over users
A simple mindset switch can lead to a lot different customer service. Both our players and users are customers but if I threat them differently (players as users and the reverse) I lose a lot of agility about how to deal with them. I think it is a lot different to gather information about a player then about users. For players you need their demographic data and some kind of their playing personality (http://en.wikipedia.org/wiki/Bartle_Test) while for users you need to create an Empathy map.